"I wanted a ring that could only be yours"
What Custom Actually Means
A ring made for an inestimable promise
Every ring is priced around your story — the metal, the stone, the complexity of the design and the craft. $5,000 is where that conversation usually begins; most pieces land well above it, some below. We’ll walk through exactly what shapes the cost in your first, free consultation.
01
45 mins
[Free]
Consultation
By video call or over a coffee in Milan. You tell us about her, about you, about the moment you’re imagining.
02
1-3 weeks
Sketches
& Gemstones
Hand-drawn and digital proposals. We source the diamond or colored stone together — never from a generic catalogue.
03
1-3 weeks
News from
the bench
Once you approve the final design, we will take it into the hands of our master artisans in Italy. You’ll receive updates along the way.
04
1 week
The intimate
reveal
The ring makes it safe, tracked and insured into your hands, together with certifications and archival hand-painted gouache by Yulia.
One Love Story. One Ring
Some Rings Can't Be Found. They Can Only Be Made
A Note From Us
Only a handful of engagement commissions a year
From when we meet you for the first relaxed chat, to the moment you receive your ring, some time will pass. We don’t compromise — not on our time with you, nor on the design or the craftsmanship. We make sure it is done right. And it takes hours, days, even months if needed.
The entire process is tailored to your needs — budget included. Despite our love for the craft, we can only take on two engagement commissions per month. We would love yours to be the next.
When Words
Matter
“Hey Yulia – an update since we last spoke! Thank you so much for your help in crafting this absolute beauty of a ring. Sophie loves it so much!”
Ben
“Big question was popped yesterday! She loves it! Thank you so much again!”
Kenneth
“[…]You have been an incredible partner in this project, please know we will be absolutely using your services […] to make the wedding bands and all other bespoke pieces of jewelry.”
Chase
“Just wanted to update you that I picked up the ring and it looks awesome!”
George
“Thank you so much for all the work you did to make it special. I really appreciate it!”
Andrea
If you haven't found it yet, it's because it doesn't exist.
Let’s make it. No wrong budget, no obligation — just a conversation, by video call or in Milan, whenever suits you. We can’t wait to hear about your love story.

Little Bird
Ryan wanted to weave meaningful symbols into a ring for his wife-to-be — something rooted in tradition, yet designed to be worn with ease every day.

A Teal Universe
Kenneth came to us with a gentle challenge: to create an engagement ring inspired by the Tolkien universe.

Rooted In You
Andrea wanted a bespoke engagement ring in white gold to celebrate his love for Mary.
Some useful answers for you.
1. How much would my custom engagement ring cost?
To make planning easier for you, we’ve grouped custom engagement ring pricing into three simple starting points based on design and materials — no guessing required.
2. What should I expect from the free consultation?
Mostly, it’s a chance to meet.
We want to understand your story and see if we’re the right people to help tell it — a custom piece only works when there’s real trust between us. Ask us anything: how we work, what it costs, how long it takes, what the materials mean. Nothing’s off the table, and this first conversation costs nothing.
If you decide to go ahead, that’s when a formal agreement locks in the details — but this first step is just about getting to know each other.
3. Am I your ideal client?
- If you value craftsmanship over mass-produced, and you’ve already done your homework rather than waiting to be sold to.
- If you’d rather spend less on something ordinary than more on something that’s actually yours.
- If you want your ideas challenged toward a better outcome, not just approved.
- If creative vision and personal story matters more to you than showing status, and you’d rather ask hard questions than take someone’s word for it.
Then yes — we can’t wait to hear from you.
4. What do you mean by a custom jewel?
A bespoke jewel is a piece that tells your story — and yours alone.
From the very first ideation phase to the final handcrafted result, every detail is tailored around you. This is not generic customization. It is a true one-of-a-kind creation made specifically for you or your loved one, curated down to the smallest element — from stone and metal selection to proportions, symbolism, and design language.
Our goal is to create a jewel that could only exist because of you. A piece that feels unmistakably aligned with the wearer’s identity and becomes a natural extension of it.
We work closely with you from start to finish, through a structured design process that includes dedicated review moments and formal approvals at every key stage.
5. How long does it take to create a custom jewel?
On average, no less than 45 days.
This is the minimum time required to design and handcraft a one-of-a-kind piece to the standards we commit to. The process includes idea development, design reviews, stone sourcing, modeling, craftsmanship, and final delivery.
Timelines may vary depending on the complexity of the piece, your specific deadlines, and the number of projects currently in progress.
We are careful not to overbook our capacity — maintaining excellence and attention to detail is essential to our philosophy.
6. Do I need to know exactly what I want from the beginning?
Not at all.
Most people who come to us don’t have a fully formed idea yet — that’s exactly where we’re useful. We’ll walk through it with you, step by step, answering whatever comes up along the way. Some clients arrive with a clear concept we help sharpen. Others find, through the process, something they didn’t know they wanted until they saw it.
Some clients arrive with a specific concept, which we help refine and elevate. Others discover, through the process, something they did not yet know they desired.
7. Do you work with lab-grown or natural gemstones?
We work with both lab-grown and natural gemstones, depending on your preferences and the specific needs of the project.
Our role is to guide you toward the most suitable solution for your jewel, considering aesthetics, durability, budget, symbolism, and long-term value. We do not push clients toward one option over the other unless we believe one choice brings clear added value to the piece.
Ultimately, the final decision is always yours.
All gemstones are sourced exclusively from trusted, established suppliers and carefully selected to best complement each individual design.
8. Do you provide gemstone certification?
Yes. Whenever possible, we provide official certification for main stones. These are typically issued by internationally recognized gemological institutes such as GIA (Gemological Institute of America) or IGA (International Gemological Association).
Each certified stone is delivered with its original certificate for your records.
For smaller side stones and melee diamonds, certification is not standard practice within the industry due to their size and setting method.
We do not certify gemstones ourselves; all certifications are issued by independent, accredited gemological laboratories
